Client: Tecate
Agency: Remezcla
Production Company: Shooter Films
Miguel-led installment: Director / DP / Camera Operator
co- Directed with Andrea Meral, under Remezcla and Shooter Films.
Bobby Pulido installment: Second Unit Director / DP / Camera Operator
Second-unit directed under Remezcla and Shooter Films.
Agency: Remezcla
Production Company: Shooter Films
Miguel-led installment: Director / DP / Camera Operator
co- Directed with Andrea Meral, under Remezcla and Shooter Films.
Bobby Pulido installment: Second Unit Director / DP / Camera Operator
Second-unit directed under Remezcla and Shooter Films.
A live branded-entertainment series built around music, Mexican-American culture, and the energy of an audience connecting from home. Alex directed, photographed, and operated the installment, and served as Second Unit Director / DP / Camera Operator on the Bobby Pulido installment Episode. Campaign case-study materials report 6.5M event views, 422M total impressions, and $100K in charitable donations.
